FURN FLU 致力於從全球精選出別具特色且獨特的家具、燈飾與家居裝飾品，將藝術品味帶入台灣。FURN FLU 期許扮演拓展居家好品味的角色，不僅講究個人品味與藝術美感，更將目前少見的高質感品牌家具、家飾品帶給每一位顧客。不局限於既有品牌，透過 FURN FLU 網站打開連結世界各地的通道，讓藝術生活更貼近每個人的居家空間。我們希望成為顧客的眼睛和雙手，為您挑選最佳設計商品，同時提供最便捷的採購渠道，讓藝術與品味輕鬆融入家中。
好品味不僅是個人選擇，而是一種會蔓延的影響力，一傳十，十傳百，最終形成生活中的文化符號。我們期望，當顧客想到居家用品、居家選品或居家禮品時，就會想到 FURN FLU HOME，最便捷、最獨特、最有品味的好選擇都在這裡！
我們致力於為渴望將藝術美學融入日常的消費者提供實用且富有創意的設計提案。無論是功能性或是藝術性，我們的產品都能滿足他們對高品質生活的追求。FURN FLU 客群是年輕、品味獨特的消費者，他們熱愛打造風格鮮明的居家空間，追求個性化與與眾不同的設計，並且珍惜節日、季節與生活儀式感帶來的美好時刻，注重高質量的生活體驗，同時也享受網購的便捷與即時性。我們為那些相信設計能改變生活的人而存在。
我們的理念是讓藝術生活與優雅像「感染力」一般，蔓延至每一個家庭。FURN FLU 希望將藝術與美感帶進居家空間，並讓好品味成為一種時尚風潮，深植每個人的生活之中。
Brand Vision
FURN FLU is committed to curating distinctive and unique furniture, lighting, and home decor from around the world, bringing artistic taste to Taiwan. We aspire to be the catalyst for expanding refined home aesthetics, offering not only personalized taste and artistic beauty but also introducing rare, high-quality brand furniture and home decor to every customer. Beyond established brands, FURN FLU’s website opens a global portal, bringing artistic living closer to every home. We aim to be the eyes and hands of our customers, selecting the best design products while providing the most convenient purchasing channels, making art and taste effortlessly integrate into your home.
Good taste is not just a personal choice, but a contagious influence—one that spreads from one person to another, eventually becoming a cultural symbol in everyday life. We hope that when customers think of home goods, home selection, or home gifts, they will think of FURN FLU HOME—the most convenient, unique, and tasteful choice all in one place!
Target Audience
Our target audience consists of young, discerning consumers who love creating distinctive living spaces. They seek personalization and unique designs, cherishing the beauty of moments marked by festivals, seasons, and life rituals. They place a premium on a high-quality living experience, while enjoying the convenience and immediacy of online shopping.
Core Values
Brand Name
The name FURN FLU HOME is inspired by the idea that “taste spreads like a trend”.
Our philosophy is to let artistic living and elegance spread through homes like a contagious force. FURN FLU aims to bring art and beauty into living spaces, making good taste a fashionable trend that is deeply rooted in everyone’s daily life.
